ONLINE SEARCH IMPACTS BUSINESS

Traffic Conversion Experts For Small And Medium-Sized Businesses

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How Google Works For Attorneys

We often get asked how Google works for attorneys. The truth of the matter is, it’s easiest to think about your web property in terms of Real Estate. Imagine for a minute you’re trying to move a business from one location that is very obscure, to another one more populated. It’s as simple as that. If you’re able to relocate a firm to a more populated location, what can that do for the organization? For instance, when you move a website from an obscure page, nobody sees to Google’s first page.  You’re going to get a lot more traffic.

People Are Searching For Specific Terms  So Be Clear And Your Message

This traffic is also very targeted because people are searching for terms that are specific to what you offer to solve a problem. The message that you’re trying to make should be crystal clear not only to robots but to people as well. The clearer you are to Google,  the better they will understand and the better you will fare in the rankings. Think of it this way if you’re confusing to Google they’re just going to lump you in the back with everybody else.

You Want The Right People Saying The Right Things

There is also another significant Factor involving having relevant people speak highly of you. So for example, if a highly relevant authoritative person in your industry has good things to say about you online, Google will pick that up, and we’ll give credit to you allowing you to position higher in the search results. Now if you have multiple people that are highly relevant speaking highly of you, you will soar past your competition.

Choosing Fly By Night Can Destroy Your Chances Online

The opposite is also true, if somebody who is not relevant, does not have much Authority in your vertical and says good things about you. It will have less of an impact. Actually, in some instances depending on how people do things, these other votes of confidence can damage your reputation.

 Many Attorneys Have Been Taken To The Cleaners Unfortunately

It is why many people in the search engine optimization industry have bowed out of the game. Often these people are not here for the long term. These providers offer services to professionals only to disappear a short while later leaving someone’s website damaged beyond repair. It is often the case when people use tactics instead of sound principles that are industries best practices concerning Google.

Doing Your Due Diligence Is Vital

You most certainly want to take note and find the right digital search agency to work alongside because it can be very costly in the long-term not only with your website but with your reputation.

To conclude, be sure to do all your homework and learn about the agency that you want to partner and work with. If you’re working with somebody that’s fly-by-night or offering deeply discounted prices be wary.

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Why Choose OnFirstMedia As Your Digital Agency?

We have all put up a website with the plans for obtaining new business. The challenge now becomes having the right people find your site among the millions of other websites on the internet. This issue is a hurdle many business owners struggle to overcome. OnFirstMedia has been helping businesses present a clear message to the search engines for over 10 years allowing you to rank higher and obtain the new business needed to thrive. People are using their smartphones to find what you offer every day. Why not have it be you?